Pengaruh Financial Literacy, Herding Behavior,dan Locus Of Control Terhadap Keputusan Menabung Emas Pada Nasabah Tabungan Emas Pegadaian Area Denpasar 1

Wahyuni, Ni Komang Sinta Sri (2022) Pengaruh Financial Literacy, Herding Behavior,dan Locus Of Control Terhadap Keputusan Menabung Emas Pada Nasabah Tabungan Emas Pegadaian Area Denpasar 1. Undergraduate thesis, Universitas Pendidikan Ganesha.

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Abstract

This study aims to analyze how much influence financial literacy, herding behavior, and locus of control have on investment decisions of gold savings customers. This research was conducted with a quantitative approach. The population in this study was the gold savings pawnshop in Denpasar 1 area, and the number of samples for this study were 326 respondents. Sampling was done by using purposive sampling technique. The data used is primary data sourced from the distribution of questionnaires/questionnaires via google form. For data analysis techniques in this study using multiple regression tests and in the data processing the researchers used the help of IBM SPSS Statistics for Windows version 16 software. The results in this study indicate that financial literacy, herding behavior, and locus of control variables have a significant positive effect on investment decisions on gold savings customers in the Denpasar pawnshop area 1.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Financial Literacy, Herding Behavior, Locus Of Control
Subjects: H Social Sciences > HF Commerce > HF5601 Accounting
H Social Sciences > HG Finance
Divisions: Fakultas Ekonomi > Jurusan Ekonomi dan Akutansi > Program Studi Akuntansi (S1)
Depositing User: Ni Komang Sinta Sri Wahyuni
Date Deposited: 08 Jul 2022 01:16
Last Modified: 08 Jul 2022 01:16
URI: http://repo.undiksha.ac.id/id/eprint/10895

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